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Report: How content marketing builds trust
Report: How content marketing builds trust'

A new study from the Content Marketing Institute details how organizations can use their original offerings to bolster consumer confidence. Consider these insights.

10 takeaways from PRSA’s 2018 conference The PR Industry
10 takeaways from PRSA’s 2018 conference
PR industry leaders recently met in Austin to talk about new challenges and where PR is headed in the coming year. Here are some of the biggest lessons from the meeting.
 
 
9 social media tips PR pros can’t ignore Social Media
9 social media tips PR pros can’t ignore
Creating a robust social media presence for your organization has become a no-brainer for most organizations. Consider these insights as you go about growing your audience.
 
 
Infographic: Tips for topping YouTube’s search list Content Marketing
Infographic: Tips for topping YouTube’s search list
Standing out on the video platform can lead to massive consumer engagement, but the site is saturated with visual content. Here’s how to climb the ranks on the channel.
 
 
Sears files bankruptcy, but the brand’s rebirth seems dubious Crisis Communications
Sears files bankruptcy, but the brand’s rebirth seems dubious
The company is hoping to emerge from Chapter 11 proceedings a smaller, nimbler company. However, the damage to the once-dominant chain might be too much to overcome.
 
 
5 tips for excelling at Instagram and Snapchat Stories Social Media
5 tips for excelling at Instagram and Snapchat Stories
Start by layering punchy text over a striking image. Feature a call to action, and include an interactive element.
 
 
Networking for people who hate networking The PR Industry
Networking for people who hate networking
Forging business connections doesn’t have to be so bad. Make it part of something you’re already doing, rekindle old friendships, and don’t neglect the people around you.
 
 
3 things communicators should know about fake news Virtual Summit Alert
3 things communicators should know about fake news
Join experts from Edelman, the Chicago Tribune and more for an eye-opening virtual summit.
 
 
Rumors of journalist’s murder spur exodus from Saudi biz summit Crisis Response
Rumors of journalist’s murder spur exodus from Saudi biz summit
Uber, New York Times, Bloomberg, Virgin Group and more have pulled out of the Riyadh event. Turkish officials say they have video of the killing of Jamal Khashoggi, who was last seen Oct. 2.
 
 
Lights, camera, action! Enter PR Daily’s 2018 Video & Visual Awards Awards
Lights, camera, action! Enter PR Daily’s 2018 Video & Visual Awards
You’ve mastered creative projects that are both cinematic and strategic. Share your live videos, infographics, crisis communications videos, web design projects and more by the final deadline on Oct. 24.
 
 
7 underrated habits of workplace winners Corporate Communications
7 underrated habits of workplace winners
Slingshot yourself toward productivity and success by making fastidious lists, becoming an empathetic listener and prioritizing self-care. Also, make your bed every morning.
 
 
Snap’s original videos aim to hook viewers without a time commitment Social Media
Snap’s original videos aim to hook viewers without a time commitment
The move to provide TV-quality shows at only a few minutes each is meant to quickly entice users to spend more time on the app. However, it might not make them stay for much longer.
 
 

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