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Today's Headlines — 31.03.15

Media Relations
Connecting the dots between PR metrics and strategy Connecting the dots between PR metrics and strategy'

A huge part of the job of PR is turning data into narratives, and vice versa. Here's how to pull it off elegantly.

5 communications pros to follow on LinkedIn PR Daily 5
5 communications pros to follow on LinkedIn
These individuals offer tips and tricks about social media, marketing and corporate messaging.
 
 
AP focuses on sports, food, science in stylebook changes Writing & Editing
AP focuses on sports, food, science in stylebook changes
If you use AP style, you no longer have to explain what a BLT is on first reference, but also make sure not to call a sports team's loss a 'disaster.'
 
 
4 questions to ask before hiring a PR agency Startup PR
4 questions to ask before hiring a PR agency
Small businesses can greatly benefit from a public relations team, but entrepreneurs first need to make sure their companies are ready for one.  
 
 
Business editor answers 12 crucial PR questions Media Relations
Business editor answers 12 crucial PR questions
After a flood of queries poured in via Twitter, the author selected a dozen key issues to address.
 
 
6 situations that call for a PR-savvy CEO Executive Communication
6 situations that call for a PR-savvy CEO
Top executives aren't required to step up and communicate in every scenario, but there are a handful in which their presence is a huge boon, if not a necessity.
 
 
Can PR tasks really be completed in 'minutes a day'? The PR Profession
Can PR tasks really be completed in 'minutes a day'?
According to this PR pro, telling people that PR is something that can be knocked out in no time is misleading.
 
 
Determining which PR metrics matter Infographic
Determining which PR metrics matter
This infographic from Onboardly shows that metrics truly matter when they can be tied to real results, short-term and long-term.
 
 
The dos and don'ts of social media pitching Pitching
The dos and don'ts of social media pitching
Journalists, bloggers and other writers with influence are people first. Respect their privacy, and consider the platform in question. Here are specifics to light your path.
 
 
16 Shakespearean insults From the Archives
16 Shakespearean insults
It’s unlikely you’ll want to use these clever turns of phrase in a blog post or a press release, but they may get your creative juices flowing.
 
 
5 tips for PR spring cleaning PR Strategies
5 tips for PR spring cleaning
Clean out the cobwebs and spruce up your communication efforts with these techniques. 
 
 
10 (simple) ways to improve your writing White Paper Alert
10 (simple) ways to improve your writing
Refresh the way you write. Get tips that will improve your communications today.
 
 
Does your marketing tell a story? Marketing
Does your marketing tell a story?
People can ignore banner ads and skip videos, but stories are are always compelling.
 
 
 
 

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