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Top stories for 08.17.17

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5 PR lessons from Leslie Knope
5 PR lessons from Leslie Knope'

The hard-working and eccentric parks department director of the show ‘Parks and Recreation’ can inspire communicators of all stripes to be better. Here’s how you can perfect your skills.

Study: Email still rules workplace comms, but not for long The Workplace
Study: Email still rules workplace comms, but not for long
Will instant messaging become the primary source of employee communication by 2020?
 
 
How to thrive in today’s evolving communications landscape Conference Alert
How to thrive in today’s evolving communications landscape
Join us at Disneyland to learn the latest social media strategies and tactics from communications experts at Experian, Dell, Ford and more.
 
 
30 jobs in the PR and marketing world Jobs of the Week
30 jobs in the PR and marketing world
Use your social media skills to join the online streaming industry with this week’s featured position: Hulu is looking for a social media manager.
 
 
ESPN apologizes after backlash on fantasy football ‘auction’ Crisis Communications
ESPN apologizes after backlash on fantasy football ‘auction’
The sports network drew criticism with a segment in which an audience made up of mostly white males bid on NFL players for their fantasy football teams.
 
 
Facebook is helping marketers promote influencer posts Social Media
Facebook is helping marketers promote influencer posts
The social media platform has added features to simplify boosting a creator’s post and measuring their branded content’s performance. Here’s how.
 
 
4 ways personalization can power your marketing efforts Infographic
4 ways personalization can power your marketing efforts
The majority of consumers want messages and promotions tailored to their interests, but many brand managers struggle to properly personalize their campaigns. This infographic can help.
 
 
5 devastating mistakes in managing millennials From the Archives
5 devastating mistakes in managing millennials
The transient nature of Generation Y might be a direct result of employers' failure to trust and challenge those younger staffers. Are you mishandling this cadre of tech-savvy newbies?
 
 
2 anecdotes to inspire great PR writing Writing & Editing
2 anecdotes to inspire great PR writing
Crystallize your big-picture message for your target audience.
 
 
Our industry experts want to write for you Writing & Editing
Our industry experts want to write for you
Take advantage of Ragan’s decades of media experience to claim your corner of the market.
 
 
PR blind spot and Twitter backlash combine to close ‘Great Comet’ on Broadway Crisis Communications
PR blind spot and Twitter backlash combine to close ‘Great Comet’ on Broadway
When producers moved to replace an African-American lead with Broadway legend Mandy Patinkin, the online criticism engulfed a production previously lauded for diverse casting.
 
 
Your employee communications shouldn’t be boring Awards
Your employee communications shouldn’t be boring
You’ll win big time if they shine. Share your engaging annual reports, CSR programs, education initiatives and more in Ragan’s 2017 Employee Communications Awards. Save $50 when you enter by Aug. 30.
 
 
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