Why fans don't 'like' your Facebook posts; 'Tweet' officially a word; Pitching mid-level bloggers; 7-Eleven raided in immigration sting; Lululemon's clever CEO job listing; and more

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Top stories for 06.18.13

Writing & Editing
10 fun and inspiring quotations about writing

10 fun and inspiring quotations about writing'

From insights by Sylvia Plath and Philip Pullman to thoughts from Thomas Jefferson and Ray Bradbury, these words might motivate you to grab a pen or pound a keyboard.

	Media Relations Komen Foundation names new CEO Komen CEO and founder Nancy Brinker announced in August 2012 she would be stepping down as chief executive, but she hasn’t been replaced until now.

	Marketing Vegetarians beef with Red Robin spot The commercial touting the restaurant’s Gardenburger likens the dietary lifestyle to ‘a phase’ one’s teenage daughter might be going through.

	Awards ‘Dumb Ways to Die’ wins Grand Prix in PR at Cannes The catchy campaign for Australia Metro also picked up the honor in the annual advertising festival's direct marketing category.

	Social Media 9 reasons fans don’t ‘like’ your Facebook updates It’s not just about what you say, though that’s certainly important. It’s about what you do, too.

	Writing & Editing ‘Tweet’ becomes an official word Added as both a noun and a verb, the Oxford English Dictionary breaks at least one of its own rules in approving its newest term.

	Media Relations Why you should pitch mid-level bloggers Smaller audiences mean stronger influence and deeper audience loyalty, as well as more time for the bloggers to engage those audience members.

	Crisis Communications 7-Eleven targeted in massive immigration and employment sting Federal agents are investigating dozens of franchises of the convenience store chain in what’s being called a “modern-day plantation system.”

	Classifieds Lululemon posts clever job ad to find new CEO Can you hold a handstand for 10 minutes? Did you vote for Pedro? Do you have Bill Clinton and Ellen DeGeneres on speed dial? Then this could be the job for you.

	Marketing Restaurant panned for banning kids from dining The Sushi Bar in Alexandria, Va., has struck a nerve with some—particularly parents—for its adults-only decree. Others have shown support for a child-free atmosphere.

	Crisis Communications Fighting the fallout from a fast-food fail Social media platforms can help you extinguish the flames of a PR crisis as quickly and effectively as they can ignite them.

	Crisis Communications Colorado fighting fire with social media As the state works to contain the worst forest fires in its history, officials are turning to Twitter and other online channels to handle its crisis communications.

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